Nothing sub-brand ‘CMF By Nothing’ launch date officially revealed

London-based consumer technology brand Nothing announced its sub-brand ‘CMF by Nothing’ recently with plans to introduce new TWS earbuds and a smartwatch. Now, the company has announced ‘CMF By Nothing’ will launch on September 26th at 2:30 PM IST. The new range of products are claimed to offer better designs that will be more accessible to a wider group of consumers. 

CMF by Nothing availability

• CMF by Nothing products will be exclusively available via Flipkart and Myntra, and offline via Vijay Sales and select stores. 
• Nothing believes good design should be more democratic and impact more people.
• As said, the initial product offerings will include a smartwatch, earbuds and accessories.

Community Review program

The company is also announcing the first CMF Community Review Program, which is a platform that is aimed to support budding content creators and tech enthusiasts. The program will allow select participants to not only get their hands on the products before the rest of the world but also be able to create content and share reviews and feedback with the large community.  

Select creators will get access to CMF by Nothing products on successful completion of the program and their content will be featured on CMF’s official social media handles.

CMF by Nothing products

Ahead of the launch, a recent leak revealed at least three products that are set to debut in the first round. These include a smartwatch, TWS earbuds and a GaN charger. The promotional materials of these have leaked online too, revealing everything including the prices.

The CMF Watch Pro will reportedly cost Rs 4,500, while the Buds Pro will reportedly be priced at Rs 3,500. Lastly, the GaN 65W fast charging is said to cost Rs 3,000.