Not one or two, but three new Macs may launch at WWDC 2023 | Digit

With Apple’s marquee event for the first half of the year, the World Wide Developers Conference (WWDC 2023), coming close, news about product launches and announcements have started picking up steam. 

The latest news that has hit the floors is that Apple is set to start accepting trade-ins for their M2 MacBooks from June 5. This comes on the back of rumours and several reports suggesting that Apple is set to launch new MacBook laptops at the event.

The Cupertino-based tech giant has been making inroads into the laptop market faster than ever. Their M-series processors, with their awe-inspiring processing power and efficiency, have given their competitors a run for their money. Apple’s latest Mac device, their Mac Mini, powered by their latest M2 chip has been praised by many and criticised by few.

Apple could announce a new 15-inch MacBook Air at WWDC 2023

WWDC 2023 is just days away. And the news that Apple will start accepting trade-ins of the Mac Studio, 13-inch M2 MacBook Air and 13-inch M2 MacBook Pro, as reported by Mark Gurman via a Tweet on his handle, makes the belief that the brand will launch a new laptop, nothing but stronger. 

Apple will start accepting trade-ins of the Mac Studio, 13-inch M2 MacBook Air and 13-inch M2 MacBook Pro on June 5th, the same day as WWDC. Read into that as you will. I’m expecting new Macs at WWDC. https://t.co/Y7SL6sOA4o

— Mark Gurman (@markgurman) May 27, 2023

The trade-in program starts on the same day as the event, where Tim Cook and co could take to the stage to announce their latest laptops.

Right now, there is no confirmation about the specifications of these rumoured laptops. However, given the way that Apple has operated in the past, we can safely assume that the laptops or other Mac devices that Apple launches, could be powered by their new M3 processors. 

If the reports that have been doing rounds on the internet for days now, including ones by Mark Gurman himself, are anything to go by, then Apple’s announcement list at WWDC 2023 could look something like this –

Apple MacBook Air (15-inch)

Apple iMac

Apple Mac Pro

Apple had recently opened its first two stores in India, so fans of the brand looking to get their hands on the latest and greatest hardware from the brand can walk into these stores and look for themselves if they want to get these devices or not.