More Realme C30 series budget, mid-range phones will launch in India, confirms CEO Madhav Sheth

Talking about the mid-range and budget products, Madhav Sheth said that the brand will be introducing more phones at differentiating points in the Realme C series. This probably means we might soon get a C-series phone that will be priced closer to Rs 14,000-Rs 15,000 with more features.

More Realme C-series phones coming to India

“What we have understood from our past experience is that design has been the core fundamental pillar along with performance. With Realme, performance and design are the core fundamental pillars. If you see our new C35 series, the design has been liked by people a lot. So, we are trying to differentiate a lot of things by design and in terms of performance in the entry-level segment,” said Madhav in the interview.

Moving on, the top executive has talked about the mid-range offerings as well. “With the mid-rangers, what we are trying to do is to bring the innovations of high-end to introduce more differentiating points. Like we started giving OIS camera in the Realme 9 Pro+, which was a very high-end feature. We tried to commercialise it to the masses,” said Madhav. The Realme 9 Pro+ has received good reviews for the cameras.

Realme high-end phones

As for the high-end phones, Sheth explained that Realme will bring innovations in terms of charging, displays, and cameras. “We’ll continue to make sure that life is easier for people around,” said Madhav. Talking about 5G, Sheth said that more than 50 percent of their line-up in 2022 will be 5G enabled. He emphasised the role of 5G in the future. 5G phones will become the hub and everything around the home will move to smart like smart TVs and more.

Talking about Realme’s roadmap for the year, Sheth said, “Realme has always been the first to the market in a lot of ways. We have brought a lot of things for the first time in India as well as globally.“