This is What You Need in Your 5-Year Marketing Plan
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We've all heard the interview question, "Where do you see yourself in five years?" Marketers routinely take…
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Marketing Plans
The Ultimate Guide to Succeeding With Marketing Analytics
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There is no one-size-fits-all answer to the question of how to succeed in marketing analytics, as the field is…
6 Alternative Marketing Tactics to Make Your Brand Stand Out
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The digital landscape is defined by constant change — what worked yesterday may not work tomorrow. For…
Video Marketing KPIs That Are Crucial for Your Campaign
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A recent survey found that 68% of consumers spend a quarter or more of their time on social media watching…
Why You Should Look at Data for Smart Marketing
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The strategy of optimizing brand communication based on customer information may appear very simplistic at …