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Threads, Meta Platform's broadside to Twitter, is seen by some advertisers as less contentious and more predictable than Elon Musk's platform, and analysts say it could lure away marketing…

The advertising industry is in a love-hate relationship with artificial intelligence.In the past few months, the technology has made ads easier to generate and track. It is writing marketing…

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Elon Musk's Twitter has put a temporary limit on the number of tweets that users can see each day, a move that has sparked some backlash and could undermine the social network's efforts to…

A Twitter app icon on a mobile phone is displayed April 26, 2017, in Philadelphia. TikTok and Instagram users can…

When Elon Musk took over Twitter last year, the platform saw an outflux of advertisers. In May this year, Musk hired NBC Universal's Linda Yaccarinoas the company CEO to ramp up…

Twitter's new chief executive, Linda Yaccarino, is working on a slew of measures to bring back advertisers who left the platform under Elon Musk's ownership, including introducing a video…

Googlehas reportedly deceived many advertisers about the number of people who viewed their ads on third-party websites and apps, allegedly charging for these ads despite the misleading…

For years, search on the internet has always been a substantial advertisement opportunity, either for Google, Microsoft, or advertisers. Now that the search is evolving, with the injunction…

Credit: CC0 Public Domain The use of mobile technologies to collect and analyze…