Samsung announces new range of Bespoke refrigerators and ovens ahead of CES 2023 – Times of India

CES 2023 is around the corner and ahead of that Samsung Electronics has unveiled its newest addition to its customisable Bespoke Home lineup. As a part of the announcement, the company has introduced new home appliances and services, designed to meet “growing demand for customisation and provide a new level of intelligent connectivity that empowers users to be more sustainable in the kitchen”. The new lineup includes a new range of Bespoke refrigerators with a 32-inch screen for the Bespoke 4-Door Flex with Family Hub+ and advanced AI Pro Cooking for Bespoke AI Oven.
Bespoke 4-Door Flex With Family Hub+: Features
The new Bespoke 4-Door Flex Refrigerator with Family Hub+ introduces powerful Family Hub features to a 4-door Bespoke design, combining an all-in-one communication and entertainment hub with a large display.
The Bespoke 4-Door Flex Refrigerator with Family Hub+’s offers dynamic features showcased on its 32-inch, bezel-less FHD screen that is nearly two times larger than that of previous models. In addition, the new larger dashboard takes advantage of the bigger screen, allowing users to conveniently experience SmartThings services as well as monitor and control their compatible home appliances.
The refrigerator also features new Family Hub software. Samsung TV Plus now comes pre-installed in it and offers more than 190 free channels. Along with this, it also comes with Google Photos integration which can be used as a digital photo frame.
The screen also supports a picture-in-picture (PIP) feature, allowing users to catch their favourite shows while cooking. It also offers support for SmartThings services that allows to monitor and control smart home appliances and devices at home.
The Bespoke 4-Door Flex Refrigerator with Family Hub+ is set to launch in North America and Korea in the first half of 2023. In addition, a Family Hub software update will roll out to all markets where Family Hub refrigerators are sold in 2023. This includes Korea, the US, East and West Asia, Latin America and Europe.
Samsung has also added a new side-by-side and top mounted freezer refrigerator models under the Bespoke edition.

Bespoke Side-by-Side refrigerator features a flat, minimalist design with a customizable front panel available in both glass and stainless-steel finishes. Users have the option to choose from a wide range of door colors[3] and finishes to harmonize their refrigerator with their home décor. The fridge’s sleek design is completed by Auto Open Door, featuring a recessed handle for a streamlined design and easy opening via a tap that releases the door.
Inside, the Bespoke Side-by-Side Refrigerator features the latest in food storage and cooling technologies. The internal Beverage Center provides easy access to the Plumbing Water Dispenser and AutoFill Water Pitcher with Infuser, providing you with cold or naturally flavored water at any time. Meanwhile, the Dual Auto Ice Maker is always ready to chill users’ drinks with Cubed Ice or Ice Bites.
The Bespoke Top-Mounted Freezer Refrigerator, on the other hand, is available in stylish colors that seamlessly blend with contemporary kitchen interiors. Inside, Samsung’s Optimal Fresh Zone+ and Active Fresh Filter keep food fresh for long while eliminating 99.99% of bacteria.
The Bespoke Side-by-Side Refrigerator will be available in the U.S. in the first quarter of 2023, while the Bespoke Top-Mounted Freezer Refrigerator will be available first in Thailand in March 2023,[8] and will be subsequently launched globally.
Bespoke AI Oven: Features
The Bespoke AI Oven comes with AI Pro cooking which according to the company optimises cooking settings while monitoring food. For instance, if the oven is set to cook a recognised dish using the cooking mode, temperature and time the oven recommends, the AI Pro Cooking system will even send users food warning notifications to prevent burning. Using an internal camera and powerful AI, the oven’s Sense Inside feature – the first food recognition and burn detection AI algorithm of its kind to receive an AI cooking appliance verification by UL Solutions – can recommend cooking settings by recognizing 80 different dishes and ingredients.
Apart from that, the oven comes with a clutter-free design and features a push-to-open door for easy operations and cleaner look. The AI Oven comes in five colour options and is currently available in Europe and will launch in North America in third quarter of 2023.
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