Cupertino-based tech giant Apple unveiled the iPhone 14 series in September 2022. The iPhone 14 lineup includes four smartphones — iPhone 14, iPhone 14 Plus, iPhone 14 Pro and iPhone 14 Pro Max. The base models of the series, the vanilla iPhone 14 and the iPhone 14 Plus are available in five different colour variants — Blue, Purple, Midnight, Starlight and Product Red. The company is now reportedly planning to add a different colour option to the iPhone 14 and iPhone 14 Plus lineup. According to a report by MacRumors, a Weibo post shared by the Japanese blog Mac Otakara claims that Apple is planning to introduce the iPhone 14 and iPhone 14 Plus in Yellow by spring.
Apple’s PR team may conduct a product briefing soon
The report claims multiple sources have confirmed that Apple’s PR team is planning a product briefing next week. So, the speculated briefing might be related to the announcement of a new iPhone colour, the report adds. However, the report couldn’t confirm the subject of the briefing.
Apple ‘new colour’ plan for iPhone 14
For the last few years, Apple has been adding new colours for iPhones in the spring. This helps the company to boost iPhone sales midway through the product cycle. In March 2022, the company announced Green colour options for the iPhone 13 and iPhone 13 mini. Meanwhile, the company also announced an Alpine Green colour for the iPhone 13 Pro models. Before that, in April 2021, Apple announced a Purple colour option for the iPhone 12 and iPhone 12 mini.
Apple’s PR team may conduct a product briefing soon
The report claims multiple sources have confirmed that Apple’s PR team is planning a product briefing next week. So, the speculated briefing might be related to the announcement of a new iPhone colour, the report adds. However, the report couldn’t confirm the subject of the briefing.
Apple ‘new colour’ plan for iPhone 14
For the last few years, Apple has been adding new colours for iPhones in the spring. This helps the company to boost iPhone sales midway through the product cycle. In March 2022, the company announced Green colour options for the iPhone 13 and iPhone 13 mini. Meanwhile, the company also announced an Alpine Green colour for the iPhone 13 Pro models. Before that, in April 2021, Apple announced a Purple colour option for the iPhone 12 and iPhone 12 mini.
Yellow colour iPhones
Apple has already offered a Yellow colour option for previous iPhone models. The company added Yellow colour options for the iPhone 11 in 2019 and the iPhone XR in 2018. The report didn’t mention if Apple is planning to add new colours for the iPhone 14 Pro models. This rumoured Yellow colour option in iPhone 14 and iPhone 14 Plus might look similar to the existing Gold colour option available for the smartphone models.
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