Croma reveals growing demand for Health and Fitness products on World Health Day

Croma has seen significant growth in the health and fitness category, with a 254 percent increase in lifestyle and wearables, a 200 percent increase in air fryers, a 178 percent increase in juicers and vegetable cleaners, and a 20 percent increase in air purifiers. This growth trend reflects the growing popularity of health and fitness products in India, where people are increasingly prioritising their health and investing in products that help them achieve their fitness goals.

The brand has been catering to health-conscious fitness enthusiasts with a range of health gadgets that include juicers, smartwatches, fitness trackers, blood pressure monitors, and more. The data reveals that the maximum purchase of juicers and vegetable cleaners was in Ahmedabad, with sales increasing by 269 percent. Bangalore witnessed a 226 percent increase in the same category, while Chennai noted an increase of 454 percent.

Cities in the North, such as Delhi, Ghaziabad, and Gurugram, saw a massive increase in the Lifestyle and Wearables category, with increases of 225 percent, 287 percent, and 269 percent, respectively. In the south, Hyderabad witnessed a 746 percent sales growth in the air fryer category alone, while Mumbai and Thane saw a surge of 216 percent and 222 percent in the lifestyle and wearables categories, respectively.

Croma’s health and fitness gadgets are available online at croma.com and in stores, offering a diverse range of products to suit every budget and lifestyle. As World Health Day approaches, investing in health has never been more critical. Croma’s innovative health gadgets are the perfect way to track your progress and achieve your fitness goals.