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Best early Black Friday Apple deals

Technology
By Andrew McCollum
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If you’re looking for an Apple deal, there’s no better time to get one than Black Friday weekend. No matter what you’re looking to buy, you are likely to find a great price on it—possibly the lowest ever.

But Black Friday isn’t just one weekend. We see deals starting in early November and culminating in the post-Thanksgiving weekend from Friday, November 24 to Cyber Monday on Monday, November 27. In the weeks leading up to Black Friday, we expect to see some truly fantastic deals—and as you can see below, the bargains already starting. Here are the best prices leading up to the big shopping extravaganza.

Every year Apple holds shopping event from Black Friday (November 24) to Cyber Monday (November 27). However, since Apple rarely discounts its products, the event consists of gift card offers rather than actual savings. The newest products are excluded, so don’t expect any offers on the iPhone 15 or M3 MacBooks, but the Apple Watch Series 9 is included this year.

In 2023 you can get gift cards for the following amounts with the following purchases made on Apple’s site.

Product U.S. U.K.
iPhone 14 $75 £60
iPhone 13 $50 £40
iPhone SE $25 £20
iPad Pro $50 £80
iPad Air $75 £60
iPad mini $50 £40
iPad (10th gen.) $50 £40
15-inch MacBook Air with M2 chip $200 £160
13-inch MacBook Air with M2 chip $175 £140
13-inch MacBook Air with M1 chip $150 £120
Mac mini $100 £80
Apple Watch Series 9 $50 £40
Apple Watch SE $50 £40
AirPods (2nd generation) $25 £20
AirPods (3rd generation) $25 £20
AirPods Pro (2nd generation) $50 £40
AirPods Max $75 £60
Apple Pencil (2nd generation) $25 £20
HomePod $50 £40
Apple TV 4K $25 £20

Black Friday 2023: Best Apple deals

We’re constantly tracking the best Apple deals, so stay tuned to this list for the best bargains we find.

U.S. deals

MacBook Air and Pro

  • Amazon, 13-inch MacBook Air (M1, 256GB): $750 ($250 off after coupon, MSRP $999)
  • B&H Photo, 13-inch MacBook Air (M2, 256GB): $949 ($150 off, MSRP $1,099)
  • Amazon, 13-inch MacBook Pro (M2, 512GB): $1,300 ($199 off, MSRP $1,499)
  • Amazon, 15-inch MacBook Air (M2, 256GB): $1,049 ($250 off, MSRP $1,299)
  • Amazon, 15-inch MacBook Air (M2, 512GB): $1,249 ($250 off, MSRP $1,499)
  • Amazon, 14-inch MacBook Pro (M3, 256GB): $1,449 ($150 off, MSRP $1599)
  • Amazon, 14-inch MacBook Pro (M3 Pro, 512GB): $1,849 ($150 off, MSRP $1,999)
  • Amazon, 16-inch MacBook Pro (M3 Pro, 512GB): $2,249 ($150 off, MSRP $2,499)

iMac and Mac mini

AirPods

  • Amazon, AirPods Pro (2nd-gen, USB-C case): $230 ($19 off, MSRP $249)
  • Amazon, AirPods (2nd gen): $99 ($29 off, MSRP $129)
  • Amazon, AirPods (3rd gen, Lightning case): $140 ($29 off, MSRP $169)
  • Amazon, AirPods Max: $450 ($99 off, MSRP $549)

Apple Watch

  • Walmart, Apple Watch Series 9 (41mm, GPS): $349 ($50 off, MSRP $399) 
  • Walmart, Apple Watch Series 9 (45mm, GPS): $379 ($50 off, MSRP $429)
  • Amazon, Apple Watch SE (2nd gen, 40mm): $220 ($29 off after coupon, MSRP $249)
  • Amazon, Apple Watch SE (2nd gen, 44mm): $259 ($20 off, MSRP $279)
  • Amazon, Apple Watch Ultra (2nd gen): $774 ($25 off, MSRP $799)

iPad

  • Amazon: iPad (9th-gen, 64GB): $249 ($80 off, MSRP $329)
  • Amazon: iPad (10th-gen, 64GB): $349 ($100 off, MSRP $449)
  • Amazon, iPad mini (64GB): $400 ($99 off, MSRP $499)
  • Amazon: iPad Air (64GB): $500 ($99 off), MSRP $599)
  • Amazon, 11-inch iPad Pro (M2, 512TB): $1,150 ($140 off, MSRP $1,299)
  • Amazon, 12.9-inch iPad Pro (M2, 128GB): $999 ($100 off, MSRP $1,099)

Accessories

  • Amazon, Magic Keyboard (11-inch): $199 ($100 off, MSRP $299)
  • Amazon, Magic Keyboard (12.9-inch): $249 ($100 off, MSRP $249)
  • Amazon, Apple Pencil (1st gen): $79 ($20 off, MSRP $99)
  • Amazon, Apple Pencil (2nd gen): $89 ($40 off, MSRP $129)
  • Amazon, Apple Pencil (USB-C): $71 ($8 off, MSRP $79)

Apple TV

Displays

U.K. deals

MacBook Pro

MacBook Air

  • Amazon, 13-inch MacBook Air, M2 (256GB) £1,029.97 (£119 off, MSRP £1,149)
  • Amazon, 13-inch MacBook Air, M2 (512GB) £1,289.97 (£159 off, MSRP £1,449)
  • Amazon, 13-inch MacBook Air, M1 (256GB) £826 (£173 off, MSRP £999)
  • Amazon, 15-inch MacBook Air, M2 (256GB) £1,249.97 (£149 off, MSRP £1,399)
  • Amazon, 15-inch MacBook Air, M2 (512GB) £1,399 (£200 off, MSRP £1,599)

iMac

  • KRCS, 24-inch M3 iMac, 8-core GPU, 256GB: £1,259.10 (£139.90 off, RRP: £1,399).
  • Amazon, 24-inch M3 iMac, 10-core GPU, 256GB: £1,439.97 (£49 off, RRP: £1,599).
  • Amazon, 24-inch M3 iMac, 10-core GPU, 512GB: £1,729.97 (£69 off, RRP: £1,799).
  • Amazon, 24-inch M1 iMac, 7-core GPU, 256GB: £1,227.97 (Was £1,399, £171 off – note Apple used to sell this model for £1,249).
  • Amazon, 24-inch M1 iMac, 8-core GPU, 256GB: £1,409.98 (Was £1,599, £189 off – note Apple used to sell this model for £1,449).
  • Amazon, 24-inch M1 iMac, 8-core GPU, 512GB SSD: £1,599 (Was £1,799, £200 off – note Apple used to sell this model for £1,649).

Mac mini

Mac Studio

AirPods

  • John Lewis, AirPods Pro (2nd gen): £219 (£30 off the old price, but note this is the Lightning version not the new USB-C one)
  • eBuyer, AirPods Max: £490.98 (£8.02 off; current RRP £499)

iPads

  • Amazon, 10.9in 10th gen iPad 64GB WiFi, £449 (£50 off, RRP £499).
  • AO, 10.9in 10th gen iPad 256GB WiFi, £639 (£40 off, RRP £679).
  • Very, 10.2in 9th gen iPad 64GB WiFi, £319 (£50 off). Apple originally sold this model for £319, but increased the price to £369.
  • eBuyer, 10.2in 9th gen iPad 256GB WiFi, £491 (£58 off). This model originally cost £459 before Apple raised the price to £549.
  • Amazon, 2022 iPad Air, 64GB, WiFi: £629 (£40 off, RRP £669)
  • Amazon, 2022 iPad Air, 64GB, Cellular: £782.97 (£66 off, RRP £849)
  • Amazon, 2022 iPad Air, 256GB, Cellular: £977.55 (£51.45 off, RRP £1,029)
  • Amazon, 2021 iPad mini, 64GB, Wi-Fi: £527.98 (£41 off, RRP £569).
  • Amazon, 2021 iPad mini, 256GB, Wi-Fi: £701 (£48 off, RRP £749).
  • Amazon, 2021 iPad mini, 64GB, Cellular: £683.98 (£65 off, RRP £749).
  • Amazon, 2021 iPad mini, 258GB, Cellular: £739.90 (£190 off, RRP £929).
  • Amazon: 11in iPad Pro, M2, 128GB, Wi-Fi for £839 (£60 off, RRP £899)
  • Amazon: 11in iPad Pro, M2, 256GB, Wi-Fi for £948.99 (£70 off, RRP £1,019)
  • Amazon: 11in iPad Pro, M2, 2TB, Wi-Fi for £1,741.65 (£307 off, RRP £2,149)
  • Amazon: 12.9in iPad Pro, M2, 256GB, Wi-Fi for £1,309 (£60 off, RRP £1,369)
  • Amazon: 12.9in iPad Pro, M2, 512GB, Wi-Fi for £1,489.99 (£109 off, RRP £1,599)

Apple Watch

iPhone

  • Box, iPhone 15, 512GB, £989.10, £109 off
  • John Lewis, iPhone 14 Pro Max: £1,139 (£60 off, plus two-year warranty; RRP before being discontinued in fall 2023 was £1,199)
  • John Lewis, iPhone 14 Pro: £1,039 (£60 off, plus two-year warranty; RRP before being discontinued in fall 2023 was £1,099)
  • Amazon, iPhone 14 Plus: £749 (£50 off; RRP £799)
  • Amazon, iPhone 14: £649 (£50 off; RRP £699)
  • Amazon, iPhone 13: £549 (£50 off; RRP £599)
  • Amazon, iPhone 13 mini (128GB): £603.64 (£45 off; RRP before being discontinued in fall 2023 was £649)
  • Currys, iPhone 12: £499 (£100 off; RRP before being discontinued in fall 2023 was £599)

iPhone accessories

Apple TV

Accessories

Black Friday 2023: Where to shop for Apple deals

Stay tuned to Macworld throughout November to find the best deals as they arrive. But if you’re looking for a specific color or capacity, you can check out the following retailers. In the U.S., here are the best stores to shop for Black Friday deals:

If you’re based in the U.K., you’ll find deals at the following shops:

Black Friday 2023: All Apple deals

Stay on top of the best Black Friday deals as they arrive with our dedicated roundups

Best Black Friday 2023 MacBook deals

Best Black Friday 2023 Mac deals

Best Black Friday 2023 AirPods deals

Best Black Friday 2023 Apple Watch deals

Best Black Friday 2023 iPad deals

Best Black Friday 2023 iPhone deals

Best Black Friday 2023 Mac monitor deals

Best Black Friday 2023 SSD and external hard drive deals

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