Apple, Facebook, Google are going big on immersive tech. Here’s AR, VR, XR et al. decoded for you.
Synopsis
From augmented reality to extended reality, several technologies are emerging from labs for commercial roll-out. This opens up a range of choices and use cases for consumers and enterprises. Moreover, its impact will touch sectors from e-commerce and tourism to manufacturing and medicine. Here’s a primer to bring readers up to speed on this fast-evolving tech segment.
Call it a fantasy wrapped in enigma — mankind’s quest to stay put on the comfy couch and yet be present somewhere else is endless. And as far as fantasies go, humans won’t stop at that — for, they want to look at the world from all angles imaginable.Thanks to leaps in technology and companies seeing compelling business models in immersive experiences, reality is closing in on fantasy. So, what are these “immersive experiences” exactly? There’s
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