Dallas luxury retailer Neiman Marcus unveiled its luxury gift list for the year, which includes a 600-diamond Cartier tiara, a custom Barbie-pink Maserati and a trip to Aspen, Colorado, for private polo lessons from famous players.
Neiman Marcus is holding to its over 90-year tradition of creating over-the-top gifts for the holiday in its annual Christmas Book. The book has plenty of fantasy gifts, with sales donated to a range of charitable causes.
“Our ‘Make the Moment’ campaign is an extension of our brand idea ‘Live Your Luxury,'” said Darren “Daz” McColl, chief marketing officer at Neiman Marcus. “It takes the freedom and the boldness of individual style and places it in a holiday setting, where highly memorable, tradition-twisting moments are made. It’s a celebration of optimism and inclusivity in which relationships are cherished.”
This year’s 100-page book steps into the augmented-reality space for an experience activated by a QR code on the cover.
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By scanning the QR code, smartphones will automatically open Instagram stories, with filters. There’s a Christmas tree filter that lets shoppers virtually decorate a tree that can be virtually placed inside their home. There’s also a Christmas Book filter where customers can appear as part of the Christmas Book cover.
Neiman Marcus’ $3.2 million Cartier tiara can be converted into a necklace.
What tops the fantasy gift ideas is also the book’s most expensive item — a $3.2 million Cartier tiara that can be converted to a necklace. The 1935 tiara has over 600 diamonds, with proceeds benefiting the Heart of Neiman Marcus, the company’s national philanthropy that supports the arts in communities where its stores are located.
Another lavish gift is a custom Maserati Grecale Trofeo SUV finished in the pink paint of Mattel’s Barbie. It sells for $330,000. Proceeds go to the Barbie Dream Gap Project, a global initiative that partners with charities to remove barriers by providing equal opportunities for girls.
The Neiman Marcus Barbie pink custom Maserati sells for $330,000.
What other surprises are in the book?
There are private polo lessons taught by famous players Ignacio “Nacho” Figueras and Melissa Ganzie in Aspen for $295,000. The buyer will stay at the St. Regis hotel and attend the Aspen Polo Tournament, with proceeds going to the Boys and Girls Club of Palm Beach County and Neil S. Hirsch Family Boys and Girls Club of Wellington.
Or buy custom holiday decorations by Jim Marvin, creator of thematic Christmas trends, for $190,000 with proceeds going toward the Heart of Neiman Marcus.
For $175,000, there’s a Napa Valley weekend with cooking classes with renowned chef Thomas Keller. Keller will also play a round of golf with the buyer and Stanley Cheng, CEO of kitchen manufacturer Hestan. It also includes a dinner at the French Laundry and a Hestan CopperBond cookware set. Proceeds go to the Keller Restaurant Relief Fund, supporting restaurant members in need.
Neiman Marcus’ Hestan Napa Valley luxury weekend includes intimate cooking classes with renowned chef Thomas Keller.
A space-themed mini-golf installation from the Sweet Tooth Hotel can be put in your home for $200,000. Proceeds will benefit the Boys and Girls Club of America.
A personalized signature fragrance and Parisian escape also are up for grabs with perfumer Maison Francis Kurkdjian. It’s priced at $65,000 with proceeds benefiting Heart of Neiman Marcus.
For $333,333, you can buy hoop time with NBA hall of famer Scottie Pippen and his son, Los Angeles Lakers point guard Scotty Pippen Jr. Proceeds go to Chi Prep Academy, a Chicago nonprofit high school that introduces athletes to business practices relating to sports.
This is Neiman Marcus’ 96th Christmas Book. The first catalog was published in 1926 as a 16-page booklet and sent to the store’s best customers. In the 1950s and 1960s, Stanley Marcus and his brothers created the fantasy gifts, which scored valuable minutes for the retailer on network television news shows. Actor Keanu Reeves once drove into an unveiling event on a motorcycle that he co-designed as a fantasy gift.
25 richest families in America
Ranking America’s richest families
Americans are enthralled with watching the lifestyles of the rich and famous unfold on TV and social media. Despite the extravagant cars and vacations showcased on certain programming franchises, the wealth of these celebrities pales in comparison to some of America’s richest families.
To find out which clans hold the most wealth, Stacker compiled a list of the 25 richest families in America using 2020 data from Forbes. Families are ranked in ascending order by their total wealth, with the richest family taking the #1 spot on this list. When ties occur, the families are ranked from the most to the fewest family members.
The gap in net worth between the #25 and the #1 richest family is surprisingly wide, with the wealthiest family in America now worth more than $234 billion. When added together, the 25 families on this list have a combined net worth of $943.7 billion. If these families were a country, they’d be the 17th richest nation in the world as these families are wealthier than Iran, Netherlands, Switzerland, and Turkey when ranked by gross domestic product.
While some families have kept low profiles for over a century, others have gained national attention and name recognition for inheritance battles, affairs, political scandals, and illegal practices. From the world’s largest alcohol manufacturers to grocers, investors, and oil barons, check out the 25 richest families in America.
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#25. Gallo family
– Net worth: $12.4 billion
– Number of family members: 17 (est.)
– Source of wealth: Wine and liquor
– Headquarters: Modesto, CA
The Gallo family owns several wineries throughout California, New York, and Washington state and more than 23,000 acres of vineyards. In the ’90s, the family purchased large amounts of land in Sonoma, California, and partnered with producers from Italy and France to establish leading brands.
#24. Rollins family
– Net worth: $13.1 billion
– Number of family members: 11
– Source of wealth: Orkin pest control
– Headquarters: Atlanta, GA
Starting a pest control company doesn’t exactly exude images of a glamorous life, but it’s what established the Rollins family’s billionaire status. Orkin pest control was founded in 1901 and has over 400 locations worldwide.
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#23. Goldman family
– Net worth: $13.2 billion
– Number of family members: 20
– Source of wealth: Real estate
– Headquarters: New York City area, NY
The Goldman family owns hundreds of high-priced real estate across New York City. Founder Sol Goldman’s company is now owned by his four children and run by his daughter Jane.
#22. Stryker family
– Net worth: $14 billion
– Number of family members: 3
– Source of wealth: Medical equipment
– Headquarters: Kalamazoo, MI
The Stryker family built their multibillionaire fortune from Stryker Corp., a medical equipment company founded by Homer Stryker in 1941. Homer was an orthopedic surgeon who invented several medical devices such as the groundbreaking Wedge Turning Frame, used for patients with challenged mobility during extended hospital stays. This invention helped medical professionals turn and examine patients to prevent complications.
Ronda Stryker, Homer’s granddaughter, has 6% ownership and currently serves as the company’s director.
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#21. Cathy family
– Net worth: $14.2 billion
– Number of family members: 35
– Source of wealth: Chick-fil-A
– Headquarters: Atlanta, GA
The Cathys know how to produce fried chicken sandwiches and have built a family fortune with their Chick-fil-A empire. Samuel Truett Cathy, a businessman, investor, and Southern Baptist, founded the family business in Hapeville, Georgia, in 1946.
Many of Cathy’s business decisions stemmed from his Christian beliefs, including his “closed-on-Sundays” policy, which traditionally observes Sundays as a day of rest in Christianity. Many would think being closed on Sundays would financially affect the popular fast-food chain, but the Cathys are still in the billionaires club.
#19. Ziff family
– Net worth: $15 billion
– Number of family members: 3
– Source of wealth: Publishing
– Headquarters: New York, NY
The Ziff family originally gained its wealth through a publishing company known for PC Magazine and Car and Driver but later became known for its multibillion-dollar hedge funds. However, in 2014, the three Ziff brothers closed their hedge funds to take a different approach to wealth management.
#19. Dorrance family
– Net worth: $15 billion
– Number of family members: 11 (est.)
– Source of wealth: Campbell Soup Co.
– Headquarters: Camden, NJ
Dorrance family members are the heirs to Campbell Soup Co. John T. Dorrance invented the company’s condensed soup in 1897 and became president of the company 17 years later. Today, Dorrance’s descendants own 41% of the company.
#18. Hunt family
– Net worth: $15.5 billion
– Number of family members: 24
– Source of wealth: Oil
– Headquarters: Dallas, TX
H.L. Hunt started his family’s fortune when he struck oil throughout the American South. Hunt, who later based his company, Hunt Oil Co., in Dallas, was named one of the wealthiest men in the country by Time magazine in 2008.
#17. Du Pont family
– Net worth: $16 billion
– Number of family members: 3,500 (est.)
– Source of wealth: DuPont
– Headquarters: Wilmington, DE
DuPont originally started as a gunpowder mill during the American Revolution but has grown into one of the largest chemical corporations in the world. According to Forbes, the du Pont family no longer runs the company but still owns shares of the business.
#16. Busch family
– Net worth: $17.6 billion
– Number of family members: 30 (est.)
– Source of wealth: Anheuser-Busch
– Headquarters: St. Louis, MO
The Busch family legacy began when Adolphus Busch took over a St. Louis brewery in the late 1800s. That same brewery later became Anheuser-Busch, one of the largest breweries in the world. Despite its wild success, the family sold the company in 2008.
#15. Butt family
– Net worth: $17.8 billion
– Number of family members: 18
– Source of wealth: Supermarkets
– Headquarters: San Antonio, TX
Florence Butt founded the C.C. Butt Grocery Store, now called H-E-B Grocery, in 1905. The family-controlled company has since expanded with hundreds of stores across Texas and Mexico.
#14. Marshall family
– Net worth: $18.5 billion
– Number of family members: 3 (est.)
– Source of wealth: Diversified
– Headquarters: Dallas, TX
In the 1960s, J. Howard Marshall II traded his oil company shares for a 15% stake in Koch Industries. Since then, fights over the family’s wealth have made national headlines.
#13. Brown family
– Net worth: $20.4 billion
– Number of family members: 25 (est.)
– Source of wealth: Liquor
– Headquarters: Louisville, KY
George Garvin Brown founded Brown-Forman Corp. in 1870. Today, the company produces some of the most well-known alcohol brands in the world, including Jack Daniel’s and Korbel.
#12. Hearst family
– Net worth: $21 billion
– Number of family members: 67
– Source of wealth: Hearst Corp.
– Headquarters: New York, NY
The Hearst family originally gained wealth and notoriety for its mining businesses in the 1880s. However, William Randolph Hearst Jr. made a name for himself by creating the first nationwide media company. Today, Hearst Corp. owns hundreds of newspapers and magazines around the world and has investments in cable TV channels such as ESPN, Lifetime, and A&E.
#11. Duncan family
– Net worth: $22 billion
– Number of family members: 4
– Source of wealth: Pipelines
– Headquarters: Houston, TX
The son of an oil worker, Dan Duncan founded Enterprise Products Partners in 1968. He later became one of the largest pipeline operators in the United States. Today, his eldest daughter, Randa Duncan Williams, chairs the Enterprise Products Partners board.
#10. Newhouse family
– Net worth: $30 billion
– Number of family members: 23
– Source of wealth: Magazines and newspapers
– Headquarters: New York, NY
Samuel Irving Newhouse began what is now an international multimedia publisher with the purchase of the Staten Island Advance in 1922, creating Advance Publications Inc. Now led by S.I. and Donald Newhouse, Advance’s holdings include Condé Nast, Stage Entertainment, American City Business Journals, and Reddit, among others.
#9. Pritzker family
– Net worth: $32.5 billion
– Number of family members: 13
– Source of wealth: Hotels and investments
– Headquarters: Chicago, IL
Abram Nicholas Pritzker was the son of Ukrainian immigrants who settled in Chicago in the 1880s. He grew his wealth by purchasing real estate and businesses in the area, and today, the Pritzker family is known for building the Hyatt Hotel chain, among other enterprises.
#8. Cox family
– Net worth: $34.5 billion
– Number of family members: 31
– Source of wealth: Media
– Headquarters: Atlanta, GA
The Cox family started amassing its $41 billion fortune in 1898 after James M. Cox purchased the Daytona Evening News. Today, Cox Enterprises includes telecommunications companies Cox Communications and Cox Media Group.
#7. Edward Johnson family
– Net worth: $36 billion
– Number of family members: 6
– Source of wealth: Money management
– Headquarters: Boston, MA
In 1946, Edward C. Johnson II founded the Fidelity Management & Research Company. Today, the privately owned company is managed by his granddaughter, Abigail.
#6. S.C. Johnson family
– Net worth: $37 billion
– Number of family members: 68
– Source of wealth: Cleaning products
– Headquarters: Racine, WI
Samuel Curtis Johnson is the founder and namesake of the family-owned SC Johnson company. In the 1800s, Johnson’s parquet flooring business grew after he invented the company’s floor wax. Today, the family is worth $30 billion and owns brands like Glade and Ziploc.
#5. Lauder family
– Net worth: $40 billion
– Number of family members: 10
– Source of wealth: Estée Lauder
– Headquarters: New York, NY
Lauder family members are cosmetics tycoons known for the Estée Lauder brand. The family’s matriarch founded the company with her husband in 1946, and today, the third generation of Lauders—William, Ronald, Aerin, and Jane—help guide the company’s growth and leadership.
#4. Cargill-MacMillan family
– Net worth: $47 billion
– Number of family members: 23 (est.)
– Source of wealth: Cargill Inc.
– Headquarters: Minneapolis, MN
According to Forbes, the Cargill-MacMillan family has 14 billionaires, the most of any family in the world. Cargill Inc. is worth nearly $115 billion and produces and distributes food items, including sugar, turkey, and chocolate.
#3. Mars family
– Net worth: $94 billion
– Number of family members: 31
– Source of wealth: Candy
– Headquarters: McLean, VA
The Mars family owns Mars Inc., which produces Snickers, M&M’s, Twix, and other popular candy bars. Despite keeping a low profile for over 100 years, the Mars family is speaking out about climate change and labor practices.
#2. Koch family
– Net worth: $100 billion
– Number of family members: 4
– Source of wealth: Diversified
– Headquarters: Wichita, KS
The Koch family is worth more than the first seven families on this list combined. The Koch family owns Koch Industries, one of the largest privately owned companies in the United States. Brothers David and Charles also are widely known for their impact on American politics. David died in August 2019.
#1. Walton family
– Net worth: $247 billion
– Number of family members: 7
– Source of wealth: Walmart
– Headquarters: Bentonville, AR
The Walton family’s wealth began when Sam Walton established the first Walmart in 1962. Today, Walmart is the largest retailer in the world with over 12,000 stores.
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