1More unveils its sub-brand ‘omthing’ and introduces three new audio products – Smartprix

1More, a fairly popular consumer audio company, has launched a new sub-brand named ‘Omthing’ specifically for the Indian market. Omthing expands to the phrase, ‘one more thing’ and is aimed to offer smart digital products at affordable prices. Along with the name announcement, the brand has unveiled three audio products namely — Airfree Pods, AirFree TWS, and AirFree Lace Neckband in the country.

Omthing Airfree Pods, AirFree TWS, and AirFree Lace Neckband Prices & Availability

Omthing has set the price of Airfree Pods at INR 3,999, while the AirFree TWS will cost INR 2,499, and the Airfree Lace Neckband is priced at INR 1,499. The products have started to sell exclusively through Flipkart. 

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Omthing Airfree Pods Feature

Omthing touts the AirFree Pods are ergonomically designed to securely fit in the ears. Each bud includes a 13mm titanium dynamic driver optimized with a Qualcomm chip, along with support for aptX and AAC Bluetooth codecs. It is equipped with Qualcomm cVc 8.0 noise-canceling technology and four built-in ENC for removing undesired noise. It comes with a battery life of up to 25 hours and allows touch control. It supports wireless charging as well.

Omthing AirFree TWS Feature

The AirFree TWS sports a lightweight and minimal design employing 7mm dynamic drivers. The oblique-angled nozzle is meant to comfortably fit into the ear. It boasts touch and voice control features to administer music and calls. It offers music playtime for up to 20 hours. The TWS connects with smartphones using Bluetooth 5.0. There are four ENC microphones to cancel out the surrounding noise. It has an IPX4 rating for sweat and water resistance. 

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Omthing AirFree Lace Neckband Features

The AirFree Lace Neckband is the affordable gadget among the lot that features a 10mm driver for producing “rich bass”. It comes with Bluetooth 5.0 for a fast and stable connection. The IPX4 rating makes it suitable for outdoor activities. The battery life of the neckband is up to 12 hours. It also supports Siri and Google voice assistants. It has ergonomically designed earbuds and smooth silicon housing for a stable wrap-around.

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“We have always believed in making innovations that combine creativity, practicality, and comfort. Through omthing’s entry into the Indian market, we hope to satisfy our Indian customers and give them the premium experience that 1MORE promises. Our new range of premium affordable headphones and trendsetting designs will appeal to the younger demographic without sacrificing practicality and usability,” said Shen Hui, Vice President of Overseas Business, 1More. 

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